Conversion (CRO) — Blog

AI suggests a website change: how do you decide whether to do it?

Follow a fictional contact-form change from an AI suggestion through service-owner review, a developer request and checks on the page and received message.

By Francesco Castronuovo Oct 22, 2026

AI & Search Visibility

Do more AI mentions mean more customers?

Separate brand mentions in AI answers from website visits, enquiries and confirmed customers, then identify which records your report still needs.

By Francesco Castronuovo Oct 15, 2026

Conversion (CRO)

How to Improve B2B Website & Landing Page Conversion Rates: Choosing the Right Partner

How to improve B2B website and landing page conversion rates: a practical guide to CRO, choosing a data-driven development partner, and a vendor checklist.

By Igor Voroshilov Jun 15, 2026

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